Legal notice
This website is owned and operated by Paws Limited, trading as basil & friends.
Company & Legal Information
- Brand & Trading Name: basil & friends
- Legal Entity: Paws Limited
- Customer Support & Legal Contact: hello@basilfriends.com
- Phone: +852 4682 7161
- Official Website: https://basilfriends.com
- Creative Studio & Operations: InnoCentre, 72 Tat Chee Avenue, Kowloon Tong, Kowloon, Hong Kong
- Registered Business Address: UNIT 1021, BEVERLEY COMMERCIAL CENTRE, 87-105 Chatham Road South, Tsim Sha Tsui, Kowloon, 999077, Hong Kong SAR
Proprietary Rights & Intellectual Property Notice
All brand assets, proprietary product designs, custom UI/UX elements, website architecture, visual renderings, marketing collateral, original photography, videos, written copy, and trade dress displayed on this website are the exclusive intellectual property of Paws Limited (trading as basil & friends).
Our proprietary rights and trademarks are actively registered and protected by applicable copyright, trademark, and unfair competition laws across multiple jurisdictions, including but not limited to Hong Kong SAR, the United States (USPTO), the European Union (EUIPO), and the People's Republic of China (CNIPA).
Anti-Infringement Notice & Automated Enforcement Pipeline
We continuously and actively monitor global e-commerce platforms, web domains, hosting infrastructures, and social advertising channels for unauthorized duplication, AI-spun derivative works, and illicit commercial exploitation of our assets.
Notice to Copycats, Scrapers, and Infringing Entities:
- Automated Takedown Pipeline: Any unauthorized scraping, mirroring, copying, or derivative reproduction of our site structure, original visuals, bespoke product copy, or digital workflows triggers an immediate, automated takedown protocol (including DMCA Notices, ICANN domain disputes, and proprietary platform takedowns) without prior warning.
- Platform & Payment Processor Escalation: Infringement reports are directly escalated to web hosts, CDNs (e.g., Shopify, Cloudflare, AWS), payment gateways (e.g., Stripe, PayPal), and major ad networks (Meta, Google Ads, TikTok), resulting in potential merchant account suspensions, ad account freezes, and domain terminations.
- Statutory Damages & Legal Recourse: Paws Limited strictly reserves all statutory rights to pursue monetary damages, injunctive relief, and recovery of legal costs against infringing corporations and individual operators to the fullest extent permitted by international conventions and domestic laws.
Permitted Personal Use
You are granted a limited, revocable, and non-exclusive license to access this website for personal, non-commercial shopping purposes only. No content, layout, design, or asset from this site may be downloaded, reproduced, reverse-engineered, or systematically extracted for commercial purposes without prior written authorization from Paws Limited.
Governing Law & Jurisdiction
This website, this Legal Notice, and all interactions relating to this site are governed by and construed in accordance with the laws of the Hong Kong Special Administrative Region. Any legal dispute or claim arising out of or in connection with this site shall be submitted to the exclusive jurisdiction of the competent courts of Hong Kong SAR.